About The Reflector

The Reflector Has Provided Community News Since 1909

Regular weekly features include agriculture, sports, vital statistics, people, home and family, and editorials. Lively letters to the editor are "first reading" for many people each week. Monthly features include pets, horse corral, and home improvement sections. The weekly Calendar of Events and Happenings sections keep local citizens up-to-date on what's happening in the area.

Local News

With commitment to local news, The Reflector meets the desires of residents to know what is going on in their communities. News of county, city and town governments, local elections, along with local school news is featured weekly. The Reflector is a trusted news source, written with independence and integrity. Today The Reflector averages 26 pages weekly, with regular use of color. It represents an inexpensive way to reach one of the fastest growing markets in the state.

The Reflector is a member of the prestigious Washington Newspaper Publishers Association. The Reflector's circulation is regularly confirmed by the Circulation Verification Council.

The Reflector is distributed free of charge to all homes in its circulation area -- from northern Vancouver through Battle Ground, Ridgefield, La Center, Amboy, Yacolt, Woodland, Brush Prairie, Hockinson and Heisson. If you have experienced a problem with your free delivery, please call us at (360) 687-5151 or e-mail us at news@TheReflector.com.

Advertising Is A Cost-effective Way To Reach A Growing Area

Clark County was the fastest growing county in the State of Washington and grew by almost 64,000 people from 1970 to 1980, and by more than 45,000 from 1980 to 1990. Clark County's population was 303,500 in 1996, an increase of more than 65,000 people in just six years. The population in 2000 and 2010 was 345,000 and 425,000, respectively.

The Reflector circulation is continually verified by Circulation Verification Council. The latest report shows that 89.9 percent of people in the circulation area receive and read The Reflector and 83.6 percent used Reflector advertising for purchasing decisions.

Printing and Graphics

In today's competitive marketplace, image is everything. At The Reflector, we use state-of-the art computer graphics to provide the right image. Complete graphic design and printing services are offered by an experienced, knowledgeable staff.

Question of the Week

Wearing a mask at work: yes or no?

In light of new guidance from Gov. Jay Inslee requiring the use of masks or face coverings while in the workplace as a way of slowing the spread of COVID-19, do you intend to wear one?

You voted: